Grzegorz Urban

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Marketing, Sales & Revenue Management Professional, Strategic Thinker, Spokesperson, Head of Marketing at UPS Poland. At his current position he is in charge of business planning, forecasting, revenue management and tailored marketing tactics in Polish branch of the biggest logistics company on the World. However his previous experiences came from companies different size and different industries. He was responsible for the successful launch of mobile internet offer on B2C market in T-Mobile Poland with annually revenue growths 350% and the marketing for the biggest portal site in Poland Onet.pl. He also run interactive advertising agency and conducted complex, self-created training sessions in range of commercial Internet and "Art of selling", "Public relations", "Project management". The author of the professional blog www.metamarketing.eu

Marketing Unit Deputy Manager at T-Mobile PL

April 2006 - September 2008

Marketing Unit Deputy Manager at T-Mobile in charge of strategy marketing of wireless mobile broadband, fixed broadband internet in a phone. Responsible for very successful launches of “internet in a phone” service and 350% increase of mobile internet subscriptions sales. Activities: - business cases preparation - sales promotions - product management - cooperation with advertisement agencies, media houses and market research companies - e-marketing, mobile marketing, IVR campaigns - business negotiations with vendors

CEO New Media Dep. at Media Platform Point Group

2001 - March 2006

Publisher the popular media “Wprost”, “Machina”, “Film” portal sites and BTL agency, interactive agency, mobile marketing agency. Responsible for staff of 30 people in IT, sales, editorial office units. - general management, - staffing, recruiting, budget, P&L, - business development and sales strategies, - sales to media houses and individual accounts, - e-marketing campaigns and strategies, SEO, e-mail campaigns, - e-commerce and web sites production.

Marketing Manager at Onet.pl S.A.

February 1998 - June 2001

Responsible for promotion and public relations, the biggest portal site in Poland Onet.pl

Consultant at CBC POLSKA, Trener

1998 - 2001

Conducted complex, self-created training sessions in range of commercial Internet and "Art of selling", "Public relations", "Project management", "Fund raising", "Sponsoring"

Program Director at Eskadra

1996 - 1998

Responsible for organization and program seminars MEDIUM "Public relations in Poland"

Trainee at Burson Marsteller Polska

1996 - 1996

Head of Marketing at UPS

October 2008

As Marketing Director leads the team of 30 specialists and supervisors in three business units: Revenue Management, Planning & Opportunity and Communication. In charge of: - business plan composition and development - tailored B2B sales and marketing initiatives planning and execution, - pricing strategies and revenue management, - product marketing and development, channel marketing - account-based marketing and customers segmentation - brand management and loyalty marketing - reporting to foreign headquarters, - communication and PR, - Spokesperson.

Polish NLP Institute

2007 – 2007

NLP Practicioner

Kozminski University

2003 – 2005

MBA

Concentration: business administration

Cracow University of Economics

1994 – 2001

BS

Concentration: Economics

marketing, marketing automation, social media, sea sailing